An empowering and educational picture book by a New York Times bestselling author, proving that colours are for everyone, regardless of gender. Pink is for boys.. and girls..

and everyone! This timely and beautiful fully illustrated book rethinks and reframes the stereotypical blue/pink gender binary and empowers kids and their grown-ups to express themselves in every colour of the rainbow. Featuring a diverse group of relatable characters, Pink Is for Boys invites and encourages children to enjoy what they love to do, whether it's racing cars and playing baseball, or loving unicorns and dressing up.

Vibrant illustrations help children learn and identify the myriad colors that surround them, from the orange of a popsicle, to the green of a grassy field, all the way up to the wonder of a multicolored rainbow. Parents and kids will delight in Robb Pearlman's sweet, simple script, along with Eda Kaban's detailed illustrations. Pink Is for Boys offers readers a simple yet powerful message: life is not color-coded.

"The message doesn't just drive but serves as the whole vehicle for this manifesto against linking gender with particular colors. As a component in a gender-centric storytime, this has a role."-Booklist